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Prof. Bhattacharya is a Metallurgist by profession and an MBA from Cranfield Business School, UK. Prof. Bhattacharya has also completed a programme on “Strategic Thinking and Management” from Wharton Business School, U.S.

Prof. Bhattacharya has been teaching Marketing, Industrial Marketing, Marketing of services, Strategic Marketing, Strategic Management and other topics as visiting Professor in many renowned business schools. He has been a visiting professor at IIM-Calcutta for about 20 years. He has conducted more than 30 Management Development Programs and has published and presented a number of papers in India and abroad. He has first hand experience in Strategic Alliances, Brand Building in Industrial Markets, Corporate Marketing, Relationship Marketing, Loyalty Building etc.